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SUMMARY

Senior Full Stack Developer with 20+ years of freelancing experience delivering high-performance, bespoke websites and custom business applications for literary agencies, luxury hospitality, and eCommerce clients. 

Expert in PHP, Laravel and CraftCMS, specializing in complex API integrations, payment gateways, contract management systems, and performance optimization. 

Proven ability to manage end-to-end projects while building long-term client relationships in fast-paced, self-directed environments.

KEY ACHIEVEMENTS

• Delivered 75+ high-performance, bespoke websites for international clients, including London’s leading literary agencies and luxury hospitality brands, using CraftCMS, Laravel, and custom integrations.

• Designed and developed a bespoke Laravel contract management system, successfully migrating over $1M in global book translation rights deals from a legacy platform, dramatically improving management efficiency.

• Rebuilt a luxury leisure & tourism website with localisation and multilingual features, resulting in a sustained 250% increase in annual online direct bookings.

• Created a high-volume submissions portal for the UK’s oldest independent literary agency, which has processed over 650,000 submissions from aspiring authors to date.

SKILLS

Frameworks & CMS  // Laravel (inc. Livewire), CraftCMS, Statamic, Wordpress
eCommerce // Shopify, Craft Commerce, WooCommerce
PHP & Templating // PHP, Twig, Blade, Liquid
Databases // MySQL, SQLite, Postgres
CSS  // TailwindCSS, Sass, Less, Bootstrap
JS  // AlpineJS, Vue, jQuery
AI Tools // Cursor, Claude Code, Opencode, various LLMs
Tools // Vite, Webpack (Mix), Git, GitHub Actions, Figma, Adobe Creative Suite
Additional // APIs, SEO, DevOps, UI/UX

EXPERIENCE

Full stack web developer

Freelance (worldwide) • 2005 — PRESENT

• Developed custom web solutions using CraftCMS, Laravel (incl. Livewire), and supporting technologies for a diverse global client base.

• Built and maintained high-traffic websites across luxury hotels, literary agencies, architects, interior designers, and eCommerce businesses.

• Managed complete project lifecycles from client consultation and design through development, deployment, training, and ongoing maintenance.

• Built trusted long-term client relationships resulting in repeat support contracts and peer referrals.

• Optimized sites for on-page SEO and Core Web Vitals, driving sustained client growth and improved search rankings.

Frontend Developer (contract) 

Earthstorm Media, UK • Jun 2024 – Jul 2025

• Converted 50+ Figma layouts and UI components into semantic, fully responsive HTML templates using TailwindCSS and AlpineJS.

• Integrated dynamic templates into the company’s in-house PHP-based CMS.

• Collaborated with the backend developer on RESTful APIs supporting real-time bookings, resource management and ticket payments.

Web developer & graphic designer 

Creative Jam, High Wycombe, UK • Oct 2016 — Nov 2021

• Consulted on and developed business-critical web projects, implementing eCommerce and API integrations to automate workflows across various sectors.

• Mentored junior developers on Wordpress development and theme customisation.

• Created digital/print graphics for big brands like Coca-Cola, Marvel and Panasonic, in addition to multi-page product catalogues and event programs.

Web developer 

The Magic Tractor, Warwick, UK • Feb 2015 — Sep 2016

• Trained and mentored post-graduates on web technologies, introduction to frontend tooling to accelerate project delivery.

• Migrated legacy client static sites to Wordpress CMS, allowing clients more control over their content.

• Added eCommerce ability to local businesses requiring product sales and event tickets.

Web & UI designer 

Artlines Media, Hazlemere, UK • 2010 — 2012

• Designed website templates and design assets for hand-off to the developer.

• Made UI improvements to the in-house CMS to facilitate more intuitive workflows.

EDUCATION

Bachelor of Arts (BA) in Integrative Design
The Arts University Bournemouth, UK

Diploma in Art & Media Studies 
Buckinghamshire University, High Wycombe, UK